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Warm-blooded artist in a high-tech world
Terry Rosen on exploration of the un-invented
by Vivian Ducat
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It all began with a barter deal. Freelance artist Terry Rosen traded a few designs for six dresses by designer Nicole Miller. In no time, Rosen's realistic and often humorous drawings of everything from personal ads to concert ticket stubs to the contents of her purse were appearing on men's neckties, as well as women's wear, and had created a fashion sensation. The neckties alone became a multi-million dollar business for the Nicole Miller line.
Rosen never stopped drawing, but she also became entranced by computers. "I entered a cognitive realm I've never been able to extricate myself from." After starting as a "demo-dolly" for a line of computer graphics systems, Rosen took a position with a large ad agency in New York, establishing for them a department of computer graphics. Today, she's a senior partner of Ogilvy & Mather, and the executive responsible for the "technological health" of this major agency, with accounts like IBM, American Express, and Kodak.
Rosen traces the non-linear career choices she has made and shares her vision for creativity in a world in which art and technology have merged.
Next page | Meeting Ms. Miller
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Meet Ogilvy & Mather's Information Technology Director, Terry Rosen, in this video clip!
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